How to use a hair mask


Does the wide-world of hair masks have you more baffled than a tourist lost in the outback with a map and no idea? Worry not our intrepid adventurers… right this way to find out what, why, how and when.

There are many hair mask hacks and it’s easy to get lost in it. So, we’ve put together this trusty little guide to help you navigate through the madness. Because hair masks are all about the 3 R’s… relaxation, revitalisation and rehydration.

What are hair masks?

Hair masks are supercharged conditioners that are specially formulated to answer your hair needs. Whether it’s intense repair and hydration, curls in need of definition or flat hair seeking volume. Working a hair mask into your everyday routine will fast track you to the hair you’ve always wanted. The combination of ingredients in hair masks are designed to target those of need. If dryness and damage is the problem, there’s a hair mask to help hair get the moisture it needs. This, in turn, leads to stronger, healthier and shinier locks. Aaaaa-mazing!

Deeply nourishing and fortifying treatments help to maintain hair’s moisture levels and elasticity. Cue bouncy, beautiful, well-defined curls and healthy-looking straight strands from root to tip. Now we’re talking! Hair masks are the gateway to beautiful tresses that have a high defence against stressors like good ol’ Mother Nature. If you’re headed into high humidity, the colder weather’s setting in or the sun’s beating down on that fresh colour, hair masks help to shield tresses through intense hydration that’s second to none.

Just like you wouldn’t hit Bondi in your thongs (flipflops) and bathers (swimsuit) without slapping on the sunscreen to protect that precious outer layer of skin, you shouldn’t leave your hair unprotected or untreated from everyday exposure to the elements. Sunscreens and intense moisturisers help to protect skin and prevent signs of damage and aging. Masks have a similar effect on hair. A true-blue Aussie hero! Now, on to the all-important basics…

How to use a hair mask?

It’s truly as simple as 1, 2, 3! No more confusion, no more worries.

Step 1. Jump in the shower and thoroughly cleanse hair using a good shampoo (our Mega Shampoo’s one of our faves for cleaning away oils and dirt). Lather up and if you feel the need, rinse and repeat until those tresses are squeaky clean and gleaming.

Step 2. Wring out excess water (gently towel dry if you like) and apply your mask, like our 3 Minute Miracle Calm the Frizz Hair Mask, evenly across strands, separating out sections to ensure every inch is covered and able to reap the benefits. Be sure to start at the tips and work up to the lengths of your hair, avoiding the scalp.

Step 3. Let the treatment work its magic! All our 3 Minute Miracle Hair Masks are specially formulated to work in as little as 3 minutes… enough time to think of a few cracking shower thoughts that’ll leave you wondering why you don’t write novelty cards for a living. Once you’re done basking in your own genius, rinse thoroughly.

Step 4. Dry and style your hair as normal and you’re good to go!

Boom! Beautifully bouncy hair in no time at all. Aaaaaa-mazing, we know!

Hair masks: frequently asked questions (FAQ)

We know you have a few more questions buzzing under that head of hydration. Don’t worry, we’ve got the answers for those, too. Here are some of the most common questions around how to use a hair mask;

  • When should you do a hair mask?
    Whenever your schedule allows! That’s the beauty of it. Swap out your everyday conditioner for a hair mask as part of your morning routine or revamp your night regimen with one of our 3 Minute Miracle workers that get the job done in… you guessed it, 3 minutes! Of course, you can leave this beauty in as long as you like… it smells so good you’re going to want to.

  • How often should you use a hair mask?
    This one depends on the condition of your hair. If it’s dry and damaged, we’d suggest a daily mask in place of your everyday conditioner to help hair bounce back. For up-keep, you can dial down the masks to once a week or as a weekend treat.

  • Can you leave a hair mask in too long?
    All hair masks are different, but every uniquely crafted hair mask in our collection has a beautiful commonality – So, if you’re wondering ‘can you leave a hair mask in too long?’, the answer when it comes to Aussie is no. The brilliance of hair masks is their versatility. Our 3 Minute Miracle Masks, also called deep treatments, are so potent they work almost instantly, but our careful selection of ingredients, including botanical Australian ingredients, mean all our treatments can also be left in longer or even overnight.

  • Can you put a hair mask on dirty hair?
    Think of dirt, oils and product build-up as a roadblock between the nutrients and hydrating ingredients in the hair mask and your hair. For best results, thoroughly cleanse hair before you apply your hair mask. Just like you wouldn’t layer a facemask over makeup, you wouldn’t apply a hair mask over unwashed hair that’s covered in styling products.

  • Should you use a hair mask with other conditioning treatments?
    Hair masks are supercharged conditioners, so they can take the place of your everyday conditioner or as an additional treat for hair. If your hair’s really struggling with dryness and damage, replace your everyday conditioner with a deep treatment or hair mask daily until it’s back on track. Then you can dial down the mask use to once or twice a week or as often as you need, bringing back your everyday conditioner in between. You can certainly apply conditioning oils like, our 3 Miracle Oil Reconstructor, to the length and ends of hair following a mask treatment for a smooth, shiny finish and added little moisture boost.

What’s the best hair mask for your hair

Right, we now know the steps and the dos and don’ts of hair masks, time to select the hydration weapon of choice. Here’s how;

Hair masks for different hair types and needs

The good news here is that all our hair masks and deep treatments suit all hair types – you little ripper! So, you don’t have to worry about scrummaging through packs with every hair type under the sun. The selection’s based more on the condition of your hair and the time on your hands!

The condition of your hair will drive the type of mask you’re after because the carefully selected ingredients target different hair hassles.

• Dry hair
The best hair mask to battle dry hair is our 3 Minute Miracle Moisture Hair Mask which works to help hydrate your hair. Infused with Australian Macadamia Nut Oil, known for its inherent hydrating qualities, this magic worker’s your best mate if those strands are looking and feeling straw-like.

• Damaged hair
Our signature 3 Minute Miracle Reconstructor Deep Treatment Hair Mask, infused with Australian Balm Mint transforms damaged hair into soft, shiny locks in just 3 minutes! This elixir of life’s just what those strands have been crying out for. Whether it’s colour damage, over-styling or over-exposure to the elements, this little gem’s got you covered.

• Frizzy hair
Frizz worries are a thing of the past with our Calm the Frizz Hair Mask & Cap infused with Australian Hemp Seed Extract. It’ll calm that frizz and perk you up with an intense injection of hydrating ingredients to help smooth cuticles and lock moisture in, while keeping excess water out.

If you’ve been blessed with a weekend or weeknight to treat yourself, wrap those hands around our Moisture Paradise Hair Mask & Cap with Australian Balm Mint. A deeply nourishing treatment that can be left in for a few minutes or overnight, you’ll be left wondering why you don’t treat yourself - and those tresses - more often (we think you should!).

So, you see, it doesn’t matter if you have no time or all the time in the world, your hair can still be the centre of attention for 3 minutes or 8 hours. Craving more? Now you’ve mastered the art of how to use a hair mask, find out which one’s best for your hair needs. Whether it’s hair masks for curly hair, frizzy hair or hair masks to help repair damage and return moisture to bleached or colour-treated hair, we have a selection that’ll have you saying h-A-llelujah!